For Brand Engagement, Visuals Rule

Visuals do rule.  Think photos.  Videos.  Graphics.  Even comics.
They grab attention and engage the reader.

Put crisp, clear and relevant content with the visuals and you’re on
the right track to getting your message out effectively!

Check out  Stephanie Buck’s “For Brand Engagement, Visuals Rule”
article below.  I found it on Mashable and it’s worth the read.

Here it is…

What was the last thing you shared on the web? There’s a good chance
it was either a photo or a video. And increasingly, that shareable content
is originating from brands.

Companies are quickly learning that visual media is one of the most effective
ways to share their stories. In a study of the top 10 brands on Facebook,
users liked photos twice as often as text updates. And they shared videos
12 times more than photo and text posts combined.

The world’s biggest social media properties have quickly made visual content
a huge priority, often designing or re-designing their entire platforms
to nurture such media. Pinterest proved that stunning visuals generate
monumental engagement, and YouTube continues to produce hoards of original
content in response to user demand.

Brands, take note…

To read the full article, click here.